Sarah Hoops | Apparel Design & Consulting

Product development that moves the needle

I help entrepreneurs level-up their apparel brand with design expertise,

bring in production partners with communication that fosters trust,

and attract admiring customers who become evangelists for your brand.

You’re looking for an apparel industry insider to help you with the next step for your product. Whether that is to refine your design, capture your customer’s values, or improve comfort, ease of movement, and longevity of the garment, the exemplary fit guidance I prove works harder for designers and buyers alike.

Schedule a free 30-minute initial consultation to discuss with me what’s currently getting in your way, and take a look at the descriptions of my services below.

Book a consultation

Tech packs communicate details for manufacturers while retaining details of development to ensure integrity to the designer’s vision and repeatability and reliable quality of styles.
Fashion flats - digital technical illustrations of front and back views in vector format give you editable files for use throughout development, plus a round of revision ensures the unique elements of your styles are communicated

Tech pack - illustrations with construction callouts and style details supply the manufacturer with technical details, bill of materials tracks sourcing and pricing information, sample measurements and tolerances are the framework for your brand’s fit and the quality assurance vehicle for development and production alike. A round of revision before export to sample makers ensures the unique elements of your styles are communicated accurately
Pre-production fittings bring a first draft of a design into a repeatable, well-fitting, comfortable and mobility-supporting style.

Fitting - includes two rounds of sample fitting expertise, tech pack and sketch revisions for subsequent improvements, and delivery of pattern alterations either via paper & post or digitized DXF files

Graded Measurements - grade rules communicate the way fit will be maintained consistently across your range of production sizing
Pattern Making & Digitizing - in pattern making, I use digitizing and drawing software to mark every cut, curve, and construction element on the two-dimensional blueprint for creating your product to reduce your time to market, level-up your product from the inside out, and provide lasting access to your work
Connect stockists with your brand through sales documents that make buying easy.
Order Forms - give wholesale stockists the opportunity to connect your product to their favorite customers by giving them the opportunity to order your product for their shop
Line Sheets - simply answer your stockists' questions about MOQs, items available, pricing, and lead times in a format that gives them immediate access to your inventory
Look Books - showcase your stylized product photography and brand mission along with MOQs, availability, pricing, and lead times to strengthen

From my 10+ years experience in apparel product development, fit evaluation and construction, I support you to:

communicate details of your design visually with fashion flat illustrations
deliver detailed measurements, excellent fit, and comfort and mobility through tech packs, fitting support, and pattern making, and
make ordering easy by creating sales documents to connect with stockists and customers

Tell me about your project

What People Are Saying

“THIS IS THE MOST AMAZING SWIMSUIT EVER!!!!! Such amazing work. I almost cried when I tried it on. I have 7 pieces of swimwear now that I absolutely love.”
— Emma, tech packs, sample fitting & evaluation

“Thank you Sarah! You’re truly the best.”
— Maggie, bridal alterations

“You have done such an amazing job with designing and precision and just everything….. I can’t thank you enough.”
— Emma, tech packs, sample fitting & evaluations